The Goodwill Guilt
I recently published an article on Medium titled "The Goodwill Guilt", which was all about my closet purge. I found a challenge online called Project 333 which is basically 33 items for 3 months without buying anything new. It was a good way to clean out my closet & stay minimal at the same time.
On the way to discovering this project, I was really researching ethical fashion. Some of you may know that I have been working on a clothing line for quite a few years. Although my main mission of this line is to ensure that all females have comfortable event wear, normalizing affordable custom sizes (denormalizing traditional standards), I also wanted to start a way for consumers to up-cycle their old saris or Indian clothes and turn them into new fashion. After my research on the ethics of the fashion industry, up-cycling has become a priority of my line.
This is how I stumbled upon researching for hours on end about ethical fashion and clothing.
Project 333 & Beyond
I am not completely done with this project, I am still testing out my clothes to see what I actually wear A LOT versus not at all. So this is still a work in progress-- however the fact that I did not have ONE PIECE of ethical clothing in my closet really started to bother me.
I believe to be someone who is socially conscious and always talking about self awareness, body positive etc. but my fashion didn't reflect any of that.
As a fashion blogger, I was feeling sick to my stomach over this & so I went researching down a deeper hole.
In that hole, I thought "it would be easier to literally get rid of everything I own and start from scratch
Although the norm. for sustainable fashion is Thrift or borrow before buying anything new, I wasn't feeling right about the fact that though the environmental footprint would be lower that where these fabrics were sourced from still would make me feel guilty.
What is Fast Fashion
Fast fashion can be defined as cheap, trendy clothing, that samples ideas from the catwalk or celebrity culture and turns them into garments in high street stores at breakneck speed.- Good on You
Some Fast Fashion Facts
Ethical Fashion 101
I quickly learned that there are rules to this game.
Brands that I really Love
You guys, I did endless research-- so many sites and these are the ones that I narrowed down to and are going to be my go-to (with dollar sign ratings according to me--because I AM CHEAP)
Minimizing my life has made me feel more light! The rumors are true, when you minimize your life, you have more things of quality that you can bring in. In fact, I find that I have more motivation to write (which I love doing). No, getting dressed in the morning is not easier (because now there are so many combinations to choose from) but I only have one side of my closet occupied which makes me feel good!
I am excited to start this new journey of my life & also to share with you my inspirations for living more ethically & minimally.
I feel that without actually minimizing my closet, I wouldn't be able to shop ethically. When I get bored of my old clothes and now I will turn to only ethical shopping brands (not saying I won't be tempted) but now that I have educated myself on the impacts of clothing production on the environment I will stay true to being more conscious of my choices.
My whole life, I tried to live up to this expectation of "creative", but in the traditional sense I never was. I couldn't sing, draw, stay motivated enough to write. I once tried to stitch a shirt in high school, but the minute I tried it on, it ripped at the seams! I also loved music, but knew I could never be a singer or song-writer. I was dead set on opening a record label (high school) I would call it effing records. Too bad, digital came and killed even the biggest record labels in the world.
So now what?
I thought, I would start to get involved in the step next to the creative. For example, I am not a musician, but I could manage? In doing that, I found that I could see differently from a traditional artist and come up with a fresh perspective and some new ideas on marketing, ads etc.
In fact, David & Tom Kelly (founder of IDEO) wrote a whole book called, "Creative Confidence" where they state, "We think of creativity as using your imagination to create something new in the world. Creativity comes into play wherever you have the opportunity to generate new ideas, solutions or approaches. "
I took all kinds of tips and tricks from these guys, d.school & more to hone in on this. They believe that everyone is creative and have found that there is a Tibetan saying that "Creative" is our natural state. Unfortunately for us, the word creative has been so boxed that those who are in technical fields like IT or medicine wouldn't dare touch it with a 10 foot pole.
However, all of today's thought leaders have expressed that only those who can create and come up with innovative new ideas are the ones that will survive in the future. This is true especially with the threat of technology taking over sitting on our backs. The thought is, how can we creatively use technology to benefit and really change our world?
Applying this way of thinking in my everyday life, has opened up so many more doors for me in terms of new ideas, path forwards and even application/appreciation to my day job.
Applying the same creative thought process to my KARISH. line.. When I first started on this journey of building a fashion line, I always thought that my weakest point was not being able to draw. However, when you really feel pulled to do something you WILL find a way to make it happen for yourself. So, I started creating boards of things that I saw and inspiration from the fabric pieces that I liked.
How do you express your creative?
I am so proud to announce being part of such a great community such as Open Ideo, where we collaborate and help foster each other's idea.
In the latest challenge my partners and I submitted an idea called Baby's World which is a digital aggregation platform based on social computing for parents.
We ran over 50 interviews and prototyped with so many people and took all their feedback into consideration. Mostly, moms were really excited about this.